Category: Uncategorized

blog-medical-referral-marketing-integrated-healthcare-systems

02

May2017
A huge source of concern that’s been building over the years is the sometimes severe drop in referrals specialists see when their referral sources become part of an integrated healthcare system.  It’s already known that some hospital groups, such as Henry Ford Hospital here in Michigan, make it impossible to ... Read More
love-discount-2016

01

Feb2016
We *love* making your practice stand out online! For many practices, January & February are slow months as potential patients clamp deal with renewed deductibles and recovery from holiday expenses.  Knowing this, it's the PERFECT time to put into action a marketing strategy to promote your practice's visibility in Google's search engine through ... Read More
blog_seoscams

05

Mar2014

5 SEO Scams To Avoid

1  
As a physician or practice owner, you know by now that search engine optimization is essential to grow your practice.  You’ve likely been approached daily via email, mailers, and phone by companies asking for your business and promising the best online visibility.  Maybe those hard pitches are a ... Read More
blog_healthcarerelationshipmarketing

03

Apr2013
You've heard us tell you that marketing is about building connections, visibility, and credibility.  But there’s one underlying, fundamental aspect to marketing your practice that should permeate everything you do: human emotion.  Sure, it’s crucial to develop a web presence through a comprehensive site and social media activity, and yes, ... Read More