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We *love* making your practice stand out online!
For many practices, January & February are slow months as potential patients clamp deal with renewed deductibles and recovery from holiday expenses.  Knowing this, it’s the PERFECT time to put into action a marketing strategy to promote your practice’s visibility in Google’s search engine through … Read More

If you’re anything like most private practice physicians we’ve worked with, your practice started small—and so did your referral marketing program. You probably had plenty of time on your hands to visit neighboring medical offices to introduce yourself and leave some of your literature.

But as your growing practice matures, adding new … Read More

If you’re a professional of any sort, you’re likely to have a Linkedin profile. The social network acts as a way to keep professional connections from seeing all your blase personal posts on Facebook, while still maintaining a personal connection to network & use as references in the future.  Think … Read More

Officite is the 800lb gorilla in the room when it comes to podiatrist website design and podiatrist marketing.  They’ve captured an IMMENSE amount of market share because they offer extremely competitive prices for SEO, hosting, and website design.  In fact, if you do a google search for a podiatrist or … Read More

As the largest, most influential search engine, Google faces a daily challenge in how they can best present results to users.  In the early days of the internet, webmaster & designers were able to game the elaborate algorithms that determined search engine rank positions (SERPs) through relatively easy mechanisms:  they … Read More

Your online reputation as a physician is crucial, probably even more so than you may realize. The Internet has opened up the door to allowing people to access info on your practice and yourself, but by the same token it has made it possible for there to be fraudulent information … Read More

We *love* making your practice stand out online!
For many practices, January & February are slow months as potential patients clamp down due to renewed deductibles and recovery from holiday expenses.  Knowing this, it’s the PERFECT time to put into action a marketing strategy to promote your practice’s visibility in Google’s … Read More

Orthopaedic surgeons:  want to grow your practice? Practice growth can be stimulated in a huge way by increasing patient referrals to your orthopaedic practice.

At Physician Referral Marketing, we focus on several channels to drive the growth of a practice, including digital marketing, local online visibility/SEO, outreach efforts to stimulate brand awareness … Read More

As a physician or practice owner, you know by now that search engine optimization is essential to grow your practice.  You’ve likely been approached daily via email, mailers, and phone by companies asking for your business and promising the best online visibility.  Maybe those hard pitches are a turn off … Read More

If you’re like most medical practices, you have a hard enough time getting yourself to rank for one website- coming up with relevant content, getting your local listing to rank, sharing through social, etc.  So why on earth would you want to have two or more sites? With multiple sites, … Read More

Marketing a podiatry practice may seem daunting, and it should- competition in cities with established podiatrists is fierce, and podiatrists are some of the front runners for adopting new marketing techniques and advertising standards.  Podiatrist employment is increasing faster than average according to the US Dept of Labor report on podiatry’s … Read More

Google Hummingbird affects medical marketing in a huge way, and if you’ve been using underhanded ‘black-hat’ techniques or dealing with a disreputable company, you may been in for a rude awakening.

When you search for something on Google, results vary based on location, individual, time of day, and social site interaction … Read More