Laura Mikulski

Laura Mikulski is VP of Business Development & Physician Relations at Physician Referral Marketing in Detroit MI, bringing with her years of expertise in SEO, social media management, physician reputation management, medical copywriting, physician practice internet marketing, sales & business development, and brand building.

blog-diy-suppressing-negative-physician-reviews-on-vitals

11

Jul2019
Update January 2019:  Vitals.com is not responding to most emails, contact forms, or review disputes. Read more about it here. If you have a review you wish to dispute, your best bet is to contact us and take part in our pay-for-performance reputation restoration program.Update June 2018: Vitals.com no ... Read More
blog-vitals-report-abuse-disallowed

07

Jan2019
Nobody likes Vitals.  Sometimes I suspect even employees at Vitals dislike Vitals.  But lately, physicians and practices dislike it even more than normal.See, several years ago Vitals allowed physicians and practice managers to claim their profile and access a backend to manage the information displayed and the get a birdseye ... Read More
social-media-for-nonprofits

03

Jun2017
Presented by Laura Mikulski at the 2017 Annual Conference for Free Clinics of Michigan. Full PresentationWhy Use Social Media As an organization you can use social media to educate, inform, spread awareness, advocate, and raise funds for your clinic. The platform with the largest user base is ... Read More
blog-maintaining-referral-relationships

04

Jan2017
We can’t emphasize enough how much success our clients get from building relationships through referral-based marketing. Whether it’s an existing staff member, marketing representative or themselves, getting out there and meeting potential referring offices has shown stellar results and helped many practices drastically increase their ... Read More
blog-physician-referral-marketing-by-doctors-liaisons

02

Jan2016
If you’re anything like most private practice physicians we’ve worked with, your practice started small—and so did your referral marketing program. You probably had plenty of time on your hands to visit neighboring medical offices to introduce yourself and leave some of your literature.But as your growing practice matures, adding new ... Read More
hackers-target-medical-staff-on-linkedin

25

Apr2015
If you're a professional of any sort, you're likely to have a Linkedin profile. The social network acts as a way to keep professional connections from seeing all your blase personal posts on Facebook, while still maintaining a personal connection to network & use as references in the future.  Think ... Read More
officite-seo-review-podiatrist-marketing

18

Mar2015
Officite is the 800lb gorilla in the room when it comes to podiatrist website design and podiatrist marketing.  They've captured an IMMENSE amount of market share because they offer extremely competitive prices for SEO, hosting, and website design.  In ... Read More
google-algorithm-updates-affect-seo

06

Mar2015
As the largest, most influential search engine, Google faces a daily challenge in how they can best present results to users.  In the early days of the internet, webmaster & designers were able to game the elaborate algorithms that determined search engine rank positions (SERPs) through relatively easy mechanisms:  they ... Read More
physician-online-reputation-management

14

Feb2015
Your online reputation as a physician is crucial, probably even more so than you may realize. The Internet has opened up the door to allowing people to access info on your practice and yourself, but by the same token it has made it possible for there to be fraudulent information ... Read More
orthopaedic-practice-marketing-increase-referrals

07

Feb2015
Orthopaedic surgeons:  want to grow your practice? Practice growth can be stimulated in a huge way by increasing patient referrals to your orthopaedic practice.At Physician Referral Marketing, we focus on several channels to drive the growth of a practice, including digital marketing, local online visibility/SEO, outreach efforts to ... Read More